MEDIA ALERTS

DESIGNER WHEY Spokesperson & The Biggest Loser Winner Ali Vincent to Appear on QVC’s The Biggest Loser Healthy Lifestyle Shows

Vincent will Detail Her Fitness Regime and How She Blends DESIGNER WHEY’s Cross Branded Biggest Loser Protein Products into Daily Training

What: Ali Vincent, the winner of NBC’s hit reality weight loss show The Biggest Loser Season 5, will appear on QVC to talk about her life changing healthy eating habits and newfound weight management. Vincent, company spokesperson for leading nutritional supplement maker DESIGNER WHEY®, will detail how the use of The Biggest Loser Protein by DESIGNER WHEY can help curb hunger, burn fat and enhance the results from exercise workouts.

Vincent, who appears on all cross-branded DESIGNER WHEY BIGGEST LOSER products, has taken an amazing turn for the better. Through supervised exercise on The Biggest Loser and by using whey protein products, she has regained the energy and strength to accomplish anything she chooses. DESIGNER WHEY and their line of ‘good for you’ products give Vincent the edge in maintaining her new self image.

The Biggest Loser Protein by DESIGNER WHEY can help consumers and viewers retake control of their lives. The Biggest Loser Protein by DESIGNER WHEY is available in stores and online. The Biggest Loser Protein by DESIGNER WHEY has been developed through a licensing agreement with NBC Universal Television, DVD, Music and Consumer Products Group. For more information on the company or the full line of DESIGNER WHEY products please visit www.designerwhey.com.

Where: QVC

When: Wednesday, May 13, 2009 - 3:00 p.m. and 9:00 p.m. EST

Media:Media members please contact Don Williams at (760) 707-4589 or don@williamsgrouppr.com for additional information on DESIGNER WHEY.

About DESIGNER WHEY For more than 15 years, DESIGNER WHEY has created the greatest-tasting results-proven products in the marketplace including powders and beverages that help consumers live healthier lives with the benefits of "nature's perfect protein". America’s #1 Protein Since 1993®, DESIGNER WHEY has dedicated more than $10.5 million to research and development. DESIGNER WHEY powers a full line of premium-quality products such as the new BIGGEST LOSER PROTEIN powder, DESIGNER WHEY Protein·2GO® – single-serving packets for an on-the-go lifestyle, and DESIGNER WHEY Protein BLITZ™ and Protein WATER, the latest in ready-to-drink refreshment. DESIGNER WHEY’S BIGGEST LOSER PROTEIN, featured on NBC television’s mega-hit reality weight loss show, is designed to help real people get real results with their overall health and nutrition needs.

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